Frequently Asked Questions
General
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We work with display manufacturers and creators who need reliable, quality parts for their retail displays. Our products help ensure displays are stable and functional.
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UD-Direct supports display manufacturers across industries:
Beverage: High-volume displays for rotating/motion displays
Food & Grocery: Heavy-load shelf systems for multi-tier displays
Nutritional Products: Custom pole supports for end-cap displays
Pet Supplies: Durable bases for rotating merchandise displays
Electronics: Sturdy supports for high-value product displays
Hardware: Heavy-duty shelf tubes for tool/equipment displays
Home Goods: Flexible customization for seasonal displays
Club Stores: Industrial-grade supports for high-traffic environments
Not listed? If your industry isn't listed, we still likely have solutions. Contact us with your industry and display type, and we'll create a custom support solution
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Every UD-Direct product is backed by our commitment to quality:
Dedicated QC Department: Each order is inspected for defects and accuracy
Design Review: No production begins until specs are perfect (included at no charge)
Order Confirmation Within 24 Hours: Confirming all details before manufacturing begins
USA-Made Reliability: 60+ years of proven performance
If you receive a product that doesn't meet our standards or doesn't match your specifications, we'll make it right. Contact our team immediately if there's an issue.
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Yes! We work closely with display manufacturers on seasonal campaigns. Here's our advantage:
No rush charges: We can expedite orders without added cost
Fast 2-week standard lead time: Perfect for Q4 holiday campaigns and seasonal rollouts
Custom designs: Create unique support systems for seasonal themes
Bulk discounts: Large seasonal orders get volume pricing
Reliability: Don't let display failure ruin your peak retail season
Planning a seasonal campaign? Start 90-120 days before your launch date. Contact us early to lock in production time.
Product-Related
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Yes, we offer custom options. We can adjust the diameter, length, and turndown details to meet your specific needs.
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Yes! We're committed to sustainability:
USA-Made: Reduces shipping carbon footprint and supports domestic manufacturing.
Recyclable Steel: All our products are 100% recyclable—no waste at end-of-life.
Durable Design: Built to last, reducing replacement frequency and overall environmental impact.
Powder Coating: In-house coating reduces waste and transportation emissions.
Corrugated-Compatible: Designed to work seamlessly with recyclable corrugated displays
For eco-conscious brands and retailers, our support systems help extend display life and minimize waste.
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All UD-Direct products are made in the USA!
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Weight capacity depends on several factors: shelf tube diameter, length of unsupported span, material thickness, and how load is distributed.
To get a specific capacity for your project:Tell us your intended load per shelf
Provide the length of the unsupported span
Let us know your shelf dimensions
Our engineers will calculate the right diameter and material specifications. Contact us with these details.
Technical & Application-Related
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Using our display supports provides:
Stability: Wire feet keep poles upright for pole toppers, even with heavier items. Shelf tubes also support and maintain the integrity of the shelves on the display.
Customization: Parts made to fit your specific display requirements.
Cost-Savings: Reliable support reduces the chance of display failure and product damage.
Easy Assembly: Designed for straightforward integration into your display.
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Our products work well with temporary POS displays, corrugated displays, and permanent retail fixtures.
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UD-Direct products are made from steel, with several finish options:
Standard Steel: Reliable and cost-effective for indoor use
Galvanized Steel: Galvanizing protects against rust and extends product life significantly.
Powder Coated: Available in custom colors for branded displays
Zinc-Plated Weld Seams (on shelf tubes): Adds corrosion resistance at connection points
Pre-Tinned Lock Seams: Eco-friendly and resistant to wear
All UD-Direct products are 100% USA-made and manufactured to industry standards. If your display will be exposed to moisture or harsh conditions, we recommend galvanized options.
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Our display supports are designed to work with a variety of shelving materials, including corrugated board, wood, and some plastics. The specific compatibility will depend on the dimensions and weight-bearing requirements of your display. We recommend contacting us with the details of your project so we can recommend the most suitable support solution.
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Yes! Our Hollywood feet and custom pole feet are specifically designed for rotating displays commonly used in beverage retail.
For rotating beverage displays:Hollywood Feet are ideal because they provide a wide 24" spread (adjustable) and strong, stable base to prevent tipping during rotation.
The galvanized steel construction handles the mechanical stress from constant motion.
Wire feet can support rotating motors and mechanisms without structural failure.
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Security and stability are paramount for high-value electronics retail.
UD-Direct supports ensure stability:Wide foot spreads on Hollywood feet (24" standard, adjustable to 30"+) prevent tipping even with top-heavy TVs or appliances
Reinforced connection points – all welds are zinc-plated to withstand stress from heavy electronics
Galvanized steel is rigid and durable, eliminating wobble that damages products or injures customers
USA-made precision – tight tolerances mean no play or movement in joints
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It depends on your display type and weight requirements:
Shelf Tubes: Use beneath corrugated shelves to prevent sagging. Best for lightweight to moderate product loads on multi-shelf displays.
Hollywood Feet (Wire Feet): Use for pole-topper displays or displays that rotate. Provides wide, stable base and prevents tipping on top-heavy displays.
Pole Feet (Crow's Feet): Most cost-effective option for basic fiber tube pole displays. Ideal for budget-conscious projects with lighter loads.
Flute Wire: Use inside corrugated flutes to reinforce scored creases and prevent bending in high-stress areas.
Need help deciding? Contact our team with your display specs, and we'll recommend the best solution.
Ordering & Support
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UD Direct specializes in customizing display support orders. Contact us with your specific requirements, and we will work with you to create the perfect solution for your display needs.
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Our standard turnaround timeis two weeks. The timeline for a custom order depends on the complexity of the design and the quantity required. There is also no charge for expediting your order. Contact us to discuss your specific needs, and we can provide a detailed timeline.
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Quality display supports are crucial for maintaining the integrity of your displays, preventing product damage, and ensuring a positive customer experience. Investing in reliable supports can save you money in the long run by reducing the risk of display failure and product loss.
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We ship our products from coast to coast in the United States and we also can work with your freight forwarders when shipping to Canada. Contact us to discuss your specific shipping needs.
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Order confirmations are sent to the customer within 24 hours of receipt of purchase. The confirmation includes: details & confirmation of lead times, cost, dimensions, ship to information, carton copy instructions, etc.
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We don't have a formal MOQ. We work with small manufacturers, startups, and large corporations. Even single-unit custom orders are welcome.
Volume pricing discounts are available for larger orders. The more units you order, the better your per-unit cost. Contact us today. -
No problem—and there's no rush charge.
Depending on our production schedule and order complexity, we can often expedite without extra cost. Simply mention your timeline when you contact us, and we'll let you know if we can meet it.
For urgent orders, reach out directly at 847-320-9375 to discuss options -
Shipping costs depend on order size, weight, and destination. Since custom orders vary widely, we don't have a flat rate.
When you receive your quote, it will include:Product cost
Shipping cost to your location
Any applicable expediting fees (though standard expediting is free!)
Cost-saving tips:
Consolidate orders when possible
Mix product types in one shipment
Plan ahead—no rush fees for standard 2-week timeline
Request a quote and we'll provide exact shipping costs for your location and order size.
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Yes! For large campaigns or multi-location rollouts:
We can split shipments to multiple addresses
Volume shipping discounts apply
We'll coordinate all logistics and provide tracking for each shipment
No additional setup fees
This is common for display manufacturers serving multiple retailers or brands. Contact us to discuss your distribution needs.